Now that the weekend is here, many of you who have been busy all week with work and other responsibilities finally have time to play your favorite online casino games.
So it’s no surprise at all that weekends are the time when NJ gambling websites are especially likely to offer bonuses. What could possibly be better than one bonus this weekend, especially with snow in the forecast?
Four straight days of bonuses, and that’s exactly what Caesars Online Casino is offering to keep you entertained through the weekend and beyond.
The fun and rewards start Friday, Jan. 11 and continue daily through Monday, Jan. 14.
On each of these days, all you have to do is log into your Caesars online casino account and deposit $40. A 50 percent deposit match bonus in the amount of $20 will be waiting for you.
Four straight days of bonuses at Caesars Online Casino
Here’s what you need to do to get your four daily bonuses.
- Log into your CaesarsCasino.com account each day of the promotion
- Click on My Account and then on My Bonuses.
- Enter the code DAILY20 and click on Get Details.
- Find the Deposit $40, Get $20 offer listed under Available Bonuses.
- Click on Deposit next to the bonus. Then make a single $40 deposit and claim your bonus.
Note that each of the four daily bonuses included in this promotion is fixed at $20. Since the offer is for a 50 percent deposit match, each day that you wish to participate, you will need to make a separate single deposit of $40 (a total of $160 if you want all four bonuses).
You can only claim the offer once per day and deposits for less than $40 don’t count. Deposits made at the Caesars Atlantic City casino cashier’s cage or via PayNearMe also don’t count.
If you wish, you can deposit more than $40, but unless you need the additional money for your usual size wagers, there’s no good reason to do so. Your bonus will still be capped at $20.
Wagering requirements for your four days of bonuses
As soon as you log in to claim the offer with the code DAILY20 and make your qualifying $40 deposit as instructed, a $20 bonus will be credited to your account immediately.
However, before you will be permitted to withdraw the bonus, $40 deposit, or any resulting winnings, you will need to meet the casino’s wagering requirements. Wagers on sports don’t count, but otherwise, you can clear the bonus with any game you wish.
Keep in mind that only slots count 100 percent. Depending on your game choice, the wagering requirements for each bonus are as follows:
- Slots: 5x bonus
- Video Poker: 10x bonus
- All Other Games: 25x bonus
Since all four bonuses are for the fixed amount of $20, this translates to a wagering requirement of $100 for slots, $200 for video poker, or $500 for other games.
Up to seven days to clear each bonus
You don’t have to worry about necessarily clearing the previous day’s bonus before you claim the bonus for the next day.
The casino is giving you up to seven days to clear each bonus. However, keep in mind that you can only clear one bonus at a time.
Other terms and conditions
As mentioned, while the playthrough for a given bonus is still in progress, the bonus, the deposit tied to the bonus, and any winnings therefrom are all temporarily frozen in your account.
However, as soon as the necessary wagering is completed, assuming it is within the allotted seven days time frame, all of this money (or whatever is left of it) will become available for you to withdraw.
Canceling the bonus, premature attempted withdrawal of unavailable funds, or failure to complete the wagering in time will result in your forfeiting both the bonus and any resulting winnings.
Why four days of bonuses at Caesars Online Casino is a great offer
For starters, Caesars Online Casino is not just offering you one bonus this weekend but four bonuses for four days in a row.
Although individually, the bonuses are small, you are getting the cumulative effect of four bonuses in succession. Each subsequent bonus builds on the bonus or bonuses that preceded it.
If you take advantage of this offer all four days, as you should, you will receive $80 in bonus money on top of the $160 you have deposited. That $240 is plenty of ammunition to try to turn into a very nice win.
Here are some other reasons why Deposit $40, Get $20 is an outstanding offer.
You make the deposits in stages
Many players might find it easier to make multiple small deposits (in this case, $40) over a four day period than a single large deposit ($160) all at once. Also, you’re clearing each bonus separately so you can pace yourself accordingly.
No need to overbet your bankroll on a single day trying to meet hefty wagering requirements for a big bonus.
Extremely reasonable wagering requirements
The wagering requirements for these bonuses are 5x just the bonus for slots, 10x just the bonus for video poker, or 25x just the bonus for other games. In case you didn’t notice, the deposit isn’t mentioned at all.
Virtually all deposit match bonuses at Caesars Online Casino, at least in the past, required players to wager equal multiples of the bonus and deposit combined.
Could it possibly be that Caesars has finally decided to discontinue this unfavorable rule? We’ll have to wait and see.
But meanwhile, my advice is to snap up this weekend’s 50 percent bonus all four days. A very strong response to this promotion may be all it takes to convince Caesars, if it hasn’t decided already, to stop including the deposit in the wagering requirements and make clearing the bonus more affordable.
50 percent deposit match
Lastly, a 50 percent deposit match is far superior to most of the deposit match offers seen with other NJ casino bonuses. You are getting a very good bang for your buck. And if you’re a small player with a limited bankroll, you’ll really appreciate that.
The bottom line
Once again, Caesars Online Casino has come through with an outstanding offer that no registered player at this casino should even think of passing up. Get your $20 bonus all four days of the promotion, starting today!
The market-leading resort in Atlantic City will invest more than $11 million into the development of a new sportsbook.
The Borgata Hotel Casino & Spa announced its plans Wednesday to add a venue that will combine an entertaining bar environment with legal sports gambling.
The new Borgata sportsbook will debut this summer.
Borgata was the first Atlantic City casino to take a legal sports bet last June.
Since then, Borgata partnered with GVC Holdings to launch its mobile sports betting app, playMGM.
The online sportsbook brought in just under $200,000 in revenue in November. The casino, including its temporary sportsbook, topped more than $1 million in total revenue in sports wagers for the month.
Borgata sportsbook gets new life
As New Jersey sports betting continues to get more popular and grow, AC casinos must adjust to make its sportsbook experience more appealing to potential customers.
With this plan set in stone, Borgata is taking another step forward in solidifying its place among the top of the NJ sports betting market.
Marcus Glover, president and COO for Borgata, was eager to to put the plans in motion:
“Since Borgata arrived in the Atlantic City market more than 15 years ago, we have maintained a steadfast dedication to property growth and development, with our new concept exemplifying this objective. We are proud to have been at the forefront of legalized sports betting in New Jersey and look forward to advancing our product with an innovative gaming and entertainment experience for our guests to enjoy.”
Borgata, owned and operated by MGM Resorts International, is hoping its expertise in sports betting can lead the casino to more success.
It’s unknown what amenities to expect at the new sportsbook; one can imagine it being on par with what MGM has been able to do in Las Vegas.
MGM has more than 25 years of experience in Nevada sports wagering. Its resorts pull in an annual handle of more than $1 billion.
Closing the gap in NJ sports betting
Despite having the ability to bet on sports within the casino, Borgata didn’t have a place dedicated strictly to being a sportsbook — until now. It has been using its pre-existing racebook as a temporary fixture.
This could be a large part of the discrepancy between the Borgata sportsbook revenue compared to others in the city.
The brand new William Hill Sportsbook at Ocean Resort Casino has been doing substantially better than Borgata. Its 7,500-square-foot area has been extremely profitable and has gotten great reviews.
Ocean’s retail book earned revenue of nearly $2 million in November, more than double Borgata.
By committing to a permanent area worth $11 million, Borgata is making a hard push to challenge Ocean. It hopes to claim the top spot in Atlantic City sports betting. Perhaps the new venue will differentiate Borgata from its peers and give bettors an unparalleled experience.
The year 2018 was a big one for Atlantic City.
But even so, many experts are concerned. They caution that being overly complacent could lead to big problems ahead. So what should the Atlantic City casinos do to avoid jeopardizing their future and continue to thrive even in the face of increased competition? Is copying the Vegas model a good bet for Atlantic City?
A brief history of casino gambling in the US
Casino gambling in the US has come a long way since the earliest modern-day casinos debuted in Nevada nearly a century ago.
However, even after May 1978 when Atlantic City became the first region outside of Nevada to offer legalized casino gambling, the growth of the casino industry in the US has been phenomenal.
Starting with the 1990s and continuing into the present century, the proliferation of casinos coast to coast has been so great that only a handful of states currently exist with no casinos at all.
Actually, the legislation in 1931 brought back rather than initiated legalized commercial gambling in Nevada. Limited forms of gambling were legal in the state from 1869 to 1909, when Nevada gambling once again became illegal and remained so until 1931.
However, the 1931 legislation resulted in “wide-open” gambling. That paved the way for casinos to open in hotels and eventually as the main attraction in complete “destination resorts.”
Early Las Vegas casinos
Looking at all the glittery mega-size casino resorts lining the Vegas Strip today, it’s hard to imagine there was a time that gambling in Vegas was on a small scale. Initially, it was mostly confined to downtown clubs and highway roadhouses. Then on April 3, 1941, El Rancho Vegas opened to become the first self-contained casino resort on what is now the world famous Vegas Strip.
Though tiny compared to the behemoth structures today, like the latter, it offered not just gambling, but also dining, drinks, lodging, entertainment and shopping.
Atlantic City casino gambling
As mentioned, until 1978, Nevada remained not only the first state in the US to offer legalized casino gambling but the only state.
Even so, 2018 already marked the 40th anniversary of legalized NJ casino gambling. At first, Resorts was the only game in town. But while that changed quickly, for over a decade, New Jersey was the only state other than Nevada where legal casinos existed.
A referendum on the state ballot in the November 2016 election asked NJ voters to say yes or no to expanding casino gambling to the northern part of the state. The consensus was that the competition from the additional casinos, which would have been much closer to NYC, would cause significant problems for Atlantic City. The referendum was overwhelmingly defeated.
Looking to the future
This means that the four-decade monopoly that Atlantic City has enjoyed on NJ casino gambling remains intact.
And there is a good chance that before the end of the year, other nearby states such as New York and Maryland could be joining the fold, too.
Atlantic City is also facing growing competition from casino gambling in Pennsylvania, Maryland, Connecticut, and other nearby states.
And Atlantic City has already felt the impact of this competition. In fact, since 2014, five Atlantic City casinos closed.
However, during the past year, Atlantic City has rebounded in a big way, with two new casino hotels — Hard Rock and Ocean Resort — both opening on June 28. New restaurants and entertainment venues have opened as well, and seven of the nine Atlantic City casinos have sportsbooks.
However, there is widespread concern that in the face of ever-increasing competition, not all of the nine Atlantic City casinos will be able to survive. According to a Jan. 9 report from The Press of Atlantic City, Ocean Resort Casino is already in financial trouble.
Should Atlantic City take a page out of the Vegas success story?
Initially, the primary source of revenue for casino properties in Las Vegas was casino gambling.
However, during the last 30 years, that has changed. The majority of the revenue from Las Vegas Strip casinos is now coming from sources other than gambling, such as hotel rooms, food and beverage costs, entertainment and retail shopping. Convention business has also been an important contributor. It is an approach that seems to be working fine.
Many casino gambling experts see the increased competition from other nearby gambling jurisdictions as a sign that Atlantic City casinos need to do likewise.
Rummy Pandit, executive director of the Lloyd D. Levenson Institute of Gaming, Hospitality and Tourism at Stockton University, had this to say in a recent Press of Atlantic City article:
“Since the inception of casino gaming in Atlantic City, the revenue mix for the city’s operations have weighted heavily on the side of gaming revenue. While this gaming-centric revenue model was successful for decades, when Atlantic City was ‘the only game in town,’ recent increases in regional competition for gaming dollars have challenged this approach. In high-density markets like Las Vegas, Nevada, casino properties have distinguished themselves from competitors and created sustainable revenue through embracing an integrated resort or ‘non-gaming revenue model.’”
Data show that compared to 1989, when gaming revenue accounted for just under 59 percent of the total for Vegas Strip casino properties, the percentage dropped to 48 percent in 1999, and less than 39 percent in 2009.
The percentage for 2018 was down further — to only 34 percent.
AC moving in the same direction, but not to the same extent
David Schwartz, director of the Center for Gaming Research at UNLV, feels that all of the Atlantic City casino properties need to increase their offering of non-gaming amenities. More options would “give visitors reasons besides gambling for visiting” and also “build the critical mass that is needed … to plan multiday trips, rather than just day trips.”
Schwartz admits that “incremental changes toward more non-gaming revenue” have occurred in some Atlantic City properties, but “it hasn’t been adopted universally as it was in Las Vegas.”
A divergent view: Don’t compare AC to Vegas
On the other hand, Kevin Ortzman, president of the Casino Association of New Jersey and regional president of the Caesars Entertainment Corp. Atlantic City Properties, feels that the comparison to Las Vegas is unwarranted.
Ortzman maintains that the two casino gambling destinations are very different in many ways, including the following:
- Ease of access
- Customer base
- Length of stay
- Number of hotel rooms
Ortzman also completely disagrees with the notion that the Atlantic City casino industry isn’t doing enough to diversify its amenities.
On the contrary, he has called attention to the fact that “the Atlantic City casino industry has invested hundreds of millions of dollars in recent years toward non-gaming amenities.” Among them are the Harrah’s Waterfront Conference Center and Tropicana’s expansion of the Quarter — to name two.
The times they are a changing
According to Ortzman, “Atlantic City has greatly increased its non-gaming amenities in response to a changing market.”
“In fact, for over a decade, the Atlantic City casino industry has worked to solidify the seaside resort’s comeback by diversifying Atlantic City’s offerings, as well as investing hundreds of millions of dollars in redevelopment projects and non-gaming services to attract new visitors. During that period the casino industry has been and continues to be focused on transforming Atlantic City from a predominantly gaming location to a diverse beachfront destination, where gambling is just one of the many activities bringing visitors to this great city each day.”
Changes in the percentage of gaming vs. non-gaming revenue in Atlantic City in recent years
Back in 2000, there were 12 casinos in Atlantic City, and gaming revenue accounted for nearly 82 percent of the total.
However, in 2017, with the number of casinos in Atlantic City down to seven, the percentage of revenue coming from gaming was 73 percent. The data for 2018 through September, including the two new casinos that opened in June, showed a further decrease. Fifty-seven percent of the revenue was coming from gaming versus 43 percent from non-gaming offerings.
However, at both Hard Rock and Ocean Resort, only 45 percent of the casino’s revenue was coming from gaming and the remaining 55 percent from non-gaming.
So those two casinos helped lower the percentage of gaming revenue for all of the AC casinos combined.
The future of Atlantic City
There has been a movement away from the original gaming-centric model of how casino properties should operate.
Instead, the services and amenities are of a more diversified nature. However, the shift in the respective percentages of revenue from gaming and non-gaming sources in AC has been nowhere near as dramatic as it has been in Las Vegas.
According to Ortzman, it doesn’t need to be since the dollar amount of gaming revenue has been increasing. However, it remains to be seen whether his assessment is correct or the experts who advocate emulating the Vegas model have a valid point.