Hard Rock’s Plans For Overhaul Of The Former Taj Mahal Casino Partially Revealed

J.R. Duren Updated on June 29, 2017
Hard Rock NJ casino plans
A public records request for documents related to Hard Rock International’s recent acquisition of the Taj Mahal gives a sneak peek at future plans the Atlantic City casino.

Wayne Parry, an Associated Press reporter quite familiar with Atlantic City, wrote about the results of the records request, which amounted to a letter Hard Rock boss Jim Allen filed with the Division of Gaming Enforcement. That letter is a list of requests: features Hard Rock would like to include in its new hotel.

Here’s an excerpt from the AP article:

“A wish list the company submitted to New Jersey gambling regulators was obtained by The Associated Press. The partially blacked-out copy offers the first look at proposals the Florida-based company has for the shuttered Atlantic City casino that now-President Donald Trump built.”

Interesting nuances to the forthcoming New Jersey casino

While the details of Hard Rock’s plans are pretty sparse, Allen’s letter gives at least a partial picture of what the new hotel and New Jersey casino could look like.

Secret rooms

Perhaps the most interesting feature of the new casino may be its hidden VIP gambling rooms.

“We would like to ability to create private (VIP) gaming spaces that are not visible to the general public,” Allen’s letter reads. “We would like the ability to have these spaces on the casino floor.”

The letter includes requests, but that doesn’t mean the DGE will accept ideas or shoot them down. However, considering the pace at which Atlantic City is rebounding from its dismal financial past, the more new features and unique nuances, the better.

Daily fantasy sports

The Allen letter also includes a request for daily fantasy sports at the casino. This is an interesting twist; DFS is not currently available in New Jersey.

New slots

There’s also an indication Hard Rock plans to introduce slot machines that never before seen in New Jersey. We assume these machines will be some variation on video game gambling machines already in use at Tropicana.

Caesars was also home to several different VGMs. Granted, it pulled those games from its casino floor. But the company is still very much committed to them.

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